Dr. Sudipta Kumar Ghosh completed his Bachelor of Computer Application from Netaji Subhash Engineering College, Kolkata, and his Masters in Business Administration in Marketing & IT from KIIT, Bhubaneswar. He also qualified UGC-NET exam in the same year. In addition, he has been awarded Ph.D. in Management Studies, and his area of research was the influence of digital marketing in relation to the political behaviour of the citizens. He is a certified digital marketing professional with considerable experience in different live projects and training in this field. He was also invited as an external expert to revise BBA syllabus at Bankura University, West Bengal and JIS University, Kolkata. He has organized and participated in several conferences, workshops, and FDPs and published research papers in reputed journals and books.