AD - MAD SHOW 2017

27 November, 2017


Bharatiya Vidyabhavan Institute of Management Science, Kolkata have organised Annual Intra-college Advertising competition “Ad-Mad Show” 2017 on 27th of November, 2017. The ultimate objective of the show was to give management students a platform to showcase their promotional skills and to emancipate their innate talent. The competition has been inaugurated and attended by Dr. G.V. Subramanian, Honourable Director, Bhavan’s Eastern Kendra and Dr. R.K.Patra, Principal, Bharatiya Vidyabhavan Institute of Management Science, Kolkata. Overall co-ordination was looked after by Mr. Biswarup Chatterjee, Assistant Professor – Marketing, BIMS and the other faculty member of the institute. It was also presided by an external evaluator from the industry. The competition had two rounds of elimination process and out of six participating teams, only Team Skill could made the mark and awarded as the winner. The other teams are Team Darji ki Marji, Team Helium, Team Agnee, Team Desi-Dum and Team Foodies. The industries represented by the students were Online Tailoring Start-up, Cab services, Eco-sustainable real estate, personal hygiene and Food etc. to name a few. The competition received flamboyant attraction by the spectators and it was applauded by the institute’s management also. The event was successfully concluded by the award ceremony followed by a motivational speech of the Principal Dr R. K Patra which has indicated towards hosting of a larger format of the competition in near future at BIMS.